Kelly Qiu — A considered move.

Kelly Qiu portrait and sage bilingual identity composition — Personal identity / New visual composition

01 / A CLEAR PERSONAL IDENTITY

Give the person, the name and the space their own place. Sage carries forward a colour cue from the archive, forest green defines the typography, and warm paper gives images and bilingual information room to breathe.

Portrait-led identity
Bilingual typography
Property editorial
Presentation cards
Open-house wayfinding study

02 / PROPERTY EDITORIAL

Let the space speak first.

A complete architectural image establishes the first impression. Restrained typography guides the eye, giving property communication the rhythm of an editorial page.

Property layout study / Archive imagery

03 / PRINT IDENTITY

A consistent voice. Every introduction.

Bilingual presentation cards / Flat artwork

04 / WAYFINDING

A clear direction. Seen from a distance.

Starting with the archived open-house signs, the headline and arrow carry the message. Left and right compositions extend the personal identity into wayfinding.

Open-house wayfinding / New flat artwork study