Day of Design
← All work2022–2023 / 2026 IDENTITY CONCEPT

STARGO / ARTS & EXPRESSION

Stargo — Room to express.

STARGO ARTS SCHOOLIDENTITY / PRINT / SPACE
A Stargo red identity wall and birch bench in a spatial concept
A place that welcomes expression · AI-assisted spatial concept
EVERY EXPRESSION HAS ITS OWN LIGHT.

A first rehearsal in front of a mirror. A drawing held up for everyone to see. Open arms on stage. These real moments give Stargo its character. The original red and the small star inside its wordmark anchor a confident identity with room for different forms of expression.

  • Original wordmark recovery
  • Typography and colour
  • Circular graphic system
  • Three theme posters
  • Booklet and brand cards
  • Eight-page visual edition
01 / REAL MOMENTS

Open arms. An open beginning.

Original archive photograph of Stargo students performing with open arms

Original archive photograph of Stargo students performing with open arms

Performance / Original archive photograph, 2022
The Stargo identity retaining the complete original wordmark and star

The Stargo identity retaining the complete original wordmark and star

Complete original wordmark / Renewed brand typography
The complete Stargo wordmark and star inside the O on red

The complete Stargo wordmark and star inside the O on red

The original star stays within the wordmark
02 / A FAMILIAR NAME, CLEARLY EXPRESSED

The star was always there.

Rounded letterforms and the small star inside the O are distinctive memories worth keeping. The complete identity is retained, with bold type, warm paper and circular graphics giving it a clearer, more confident setting.

Original red with new warm paper, ink and soft yellow
03 / MOVE. MAKE. SHINE.

Move. Make. Shine.

Circular forms echo the geometry of the wordmark and the feeling of a spotlight. Shifts in position, scale and space connect different forms of expression within one visual language.

Three circular compositions for Move, Make and Shine
THREE WAYS TO EXPRESS

One identity. Three expressions.

Move, make and shine. Three posters pair a shared typographic structure with distinct circular forms, reflecting movement, visual arts and performance.

The pink Move poster with Chinese expression

The pink Move poster with Chinese expression

01 / MoveView complete artwork ↗
04 / FROM PRACTICE TO EXPRESSION

Every small beginning deserves to be seen.

Original archive photograph of a teacher and students practising before a mirror

Original archive photograph of a teacher and students practising before a mirror

Practice before a mirror / Original archive photograph

Complete photographs keep the gestures and feeling of the original moment. Giving them space lets the character of the work come through.

Original archive photograph of a student sharing a drawing on stage

Original archive photograph of a student sharing a drawing on stage

Sharing a drawing / Original archive photograph, 2022
Original archive photograph of a group dance on the Stargo stage

Original archive photograph of a group dance on the Stargo stage

Finding a rhythm together / Original archive photograph, 2022
05 / AN EDITION OF REAL MOMENTS

From the stage to the page.

A thin Room to express booklet in a print mockup
Brand booklet / AI-assisted print mockup
The complete red Room to express booklet cover

The complete red Room to express booklet cover

Brand booklet / Complete cover artwork
The complete Stargo brand-card front

The complete Stargo brand-card front

Brand card / Front
The complete A place to begin brand-card reverse

The complete A place to begin brand-card reverse

Brand card / Reverse

Vivid red, assured typography and light circular forms carry the identity into small printed pieces.

06 / ROOM TO EXPRESS

Different expressions. One shared story.

Eight pages connect the original wordmark, renewed visual language and real archive photographs. Browse the edition or open each complete page at a larger size.

Download visual editionPDF / 8 pages ↓
Stargo visual edition page 1: Cover

Stargo visual edition page 1: Cover

01 / CoverView complete artwork ↗
The Chinese Room to express brand artwork

The Chinese Room to express brand artwork

Chinese brand expression / Complete artwork
The complete Stargo identity on red
CLIENT
Stargo 北美星尚文化
ARCHIVE PERIOD
2022–2023
2026 identity concept
SCOPE
Identity refinement, typography, colour, graphic system, posters, editorial, cards and spatial applications

Rebuilt from four original Stargo folders, with native documents, performance photographs and print files establishing the 2022–2023 archive period. The complete original wordmark and red are retained from the 2023 sticker PDF. Four classroom and stage photographs retain their complete frames; only orientation, proportional resizing and web-format conversion were applied. Historic signage remains part of the photographed scene. Typography, supporting colours, circles, copy and new applications are 2026 design concepts. AI-assisted scenes illustrate proposed print and spatial use; client adoption, production and installation are unconfirmed.