A new way to see.
IDENTITY · OPTICAL · PACKAGING
A circle connects lenses, perspective and a planet. The original symbol anchors the identity, with deep violet and off-white providing clarity and lilac bringing lightness across packaging and customer notes.
- Original symbol and wordmark recovery
- New palette and layouts
- Packaging-front graphics
- Paper-box material concept
- Frame notes
- Brand poster
Clear contrast. One identity.
Warm ivory paper carries the violet wordmark, with the planet symbol anchoring the package. Two flat artworks retain the same alignment, keeping the identity clear across materials and light or dark palettes.
Find your point of view.
Style, colour, fit and a shortlist guide personal frame notes, extending the identity into the process of choosing.
OPTI GALAXY frame-notes cover and interior flat concepts
A new way to see.
An enlarged planet symbol and a short headline give the poster a clear focal point, with circular forms echoing the brand name.
OPTI GALAXY brand-poster flat concept