RealtorRichmond, British Columbia
A name that arrives
in the mailbox.
00The project
- Client
- Nancy Fong · PREC
- Trade
- Residential realtor
- Area
- Richmond, British Columbia
- Year
- 2023
Nancy Fong sells homes in Richmond, British Columbia, and works in Mandarin, Cantonese and Shanghainese, so everything she sends goes out in English and Chinese. Her mail has one job: make the neighbourhood remember the name, and think of it when it is time to sell. We put her logo into clean vector files and built a run of postcards in the same sky blue — a front that introduces her, and backs that either show recent sales or ask what your home is worth today.
- Logo, vectorised
- Postcard front
- Just-sold postcard back
- Valuation postcard back
01The name
Two letters in script,
one name in two languages.
The logo leads with a script NF in a sky-blue circle, like a signature seal. The name splits in two colours — Nancy in grey, Fong in blue — and beside it, small, 方小姐 — “Miss Fong” in Chinese — with PREC beneath. We rebuilt it as clean vector files, so it holds from a postcard to a sign.
- Sky blue#4CBBD7
The circle, Fong, the band - Warm grey#808084
Nancy and small type - White#FFFFFF
Paper and the script
國語 · 粵語 · 上海話
Mandarin · Cantonese · Shanghainese
02Postcard, front
One blue band,
three circles.
The front is built on a sky-blue band with a rounded end, carrying three white circles. In the original her portrait stood at the left and the circles held years and rankings. Here the script NF takes the left, and the circles carry the most useful fact about her: the three languages she works in.
03Postcard, backs
Two backs:
show the sales, or ask the question.
One front, two backs. The just-sold back sets six Richmond buildings in two rows, each with a Just sold tag and a blue bar beneath. The valuation back dims a wall of homes and runs the blue band across it — the question in English and Chinese, ending on the NF circle.
Call me to find out
what your home is worth today.