Room fora new feeling.
MOMO
A FRESH PERSPECTIVE.
Colour changes a room, and how it feels to be there. Built around MOMO’s painting and decorating services, the new system turns a crowded promotional message into a warm, clear and distinctive identity.
- New wordmark
- Colour & graphic system
- Banners & campaign posters
- Brand & colour cards
- Six-page visual guide
A familiar name. A fresh expression.
Repeating m and o forms create an even rhythm. The rounded wordmark and deep plum palette give the painting brand a friendly, confident presence.
From a colour to a feeling.
Chalk gives colour room to breathe. Clay adds warmth; lilac and sage offer variation. Colour cards make the palette tangible and easy to compare.
Brand colour card concepts / Not manufacturer paint codes
A first impression, in hand.
The plum front leads with the brand; the chalk reverse carries a lighter voice. Complete, uncluttered layouts give colour and language their own space.
Clear messages. Expressive colour.
Banners, service menus and posters share a clear hierarchy. Layered rectangles echo doorways and walls, suggesting the possibilities of a fresh coat.
A consistent expression, every time.
A six-page guide defines the wordmark, colour, typography, graphic language and application principles.
