MEMORY HARBIN
A tasteof home.
A FAMILIAR TASTE. A WARMER EXPRESSION.
Some memories begin with a familiar taste. Memory Harbin’s maple, stars, ribbon and handwritten Chinese name already have a distinctive character. This edition keeps them complete, gives the product name room and brings the remaining information into order. Warm paper and direct red carry the identity naturally from package to table.
- Original maple badge preparation
- Colour & typography system
- Three theme posters
- Package & carrier concepts
- Patterned paper & seal
- Six-page visual edition
01 / A FAMILIAR SIGNATURE
A familiar mark. A character of its own.
The maple gives the badge its outline, three stars frame the bilingual name, and a black ribbon carries the handwritten Chinese. Keeping this distinctive combination complete lets the maple and star extend into a shared language, from the main identity to the smallest pattern.
02 / A TASTE OF HOME
A taste of home.
Warm paper and red give a familiar phrase its warmth; dark ink and the maple silhouette bring a distinct character. Three posters repeat the same memory at different scales.
03 / SMALL DETAILS. FAMILIAR FEELING.
From a sheet of paper to a familiar feeling.
Stars and the brand name form an open pattern. A circular seal holds the complete badge, while the carrier introduces the bilingual theme. Each small detail gives the same character another place to be remembered.
04 / THE COMPLETE ARTWORK
Carry a little of home.
Two colour studies explore one product’s packaging, then extend into a carrier, patterned paper, seal and counter card. Every flat artwork can be opened in full.
05 / THE VISUAL EDITION
Warmth, page by page.
Six pages connect the complete badge, colour, typography and packaging applications, with a record of the edition’s origins.
Download visual editionPDF / 6 pages ↓