Day of Design
← All workMAPLEWOOD / 2026

A little time. Together.

IDENTITY · PAPER · VISUAL STUDY

Maplewood original tree symbol and new wordmark
Original tree symbol × New visual study / 2026
A MOMENT TOGETHER

Two figures beneath the canopy give the original symbol its emotional centre. A softer palette, serif wordmark and generous space extend that detail into paper and posters about sharing a moment.

  • Original symbol recovery
  • New wordmark and palette
  • Personal note
  • Paper material study
  • Brand poster
01 / A NOTE TO KEEP

A note to keep.

A deep green front carries the tree and figures; a warm white reverse leaves room for a personal message. Paper and wood bring a tactile quality to the theme of togetherness.

Maplewood correspondence-card front and reverse material concept on wood

Maplewood correspondence-card front and reverse material concept on wood

Correspondence material study / AI-generated concept mockup, not production photography.
Maplewood personal-note front artwork

Maplewood personal-note front artwork

Front / A symbol of togethernessFlat artwork ↗
Maplewood personal-note reverse artwork

Maplewood personal-note reverse artwork

Reverse / Room for your wordsFlat artwork ↗
02 / A LITTLE TIME

A little time. Together.

An enlarged tree makes the figures easier to see, with a short headline echoing the source theme of warmth in every moment.

Maplewood togetherness brand-poster concept

Maplewood togetherness brand-poster concept

Maplewood togetherness brand-poster concept

An independent 2026 visual study based on the Maplewood designer archive. Original tree and figure paths and the source tagline are retained; wordmark, palette, layouts, personal note and poster are new designs. The wood-surface paper scene is an AI-generated material concept mockup; separate front and reverse artwork is also shown. These are design studies, not production records. Source portrait photography is not used, and no medical, eldercare or residential services are inferred. Original project date, client sector, commission and adoption remain unverified.