A property talk series · Canada
A wordmark for property talks,
and posters to fill the room.
00The project
- Client
- 聊点房市
- Format
- Free weekly talks, in person and online
- Where
- Markham, Ontario
- Year
- 2022
聊点房市 was a free Chinese-language property talk series that ran in Markham in 2022 — in person on Wednesdays and Thursdays, online on Fridays — covering tax, mortgages, law and agents’ personal branding. We gave it a Chinese sign to hang over the door, a 聊点 built only from straight strokes and squares, and set the season’s posters in the same black, white and red.
- Chinese wordmark
- Series overview poster, square & tall
- Talk posters ×4
01The wordmark
Four square dots,
one red cut.
There isn’t a curve in 聊点. Every stroke — across, down, aslant — is the same width and sits on one grid. The four dots under 点 become four squares, and the first is red: that’s where the talking starts. To the right, a lighter 房市 stands behind a thin red rule, over a red bar that reads 加拿大, Canada.
- 1A red cut: one slanted red stroke caps the ear of 聊.
- 2A long stem: the upright of 耳 drops below the line and anchors the group.
- 3Four squares: the dots of 点, the first one red.
- 4A thin red rule between 聊点 and 房市.
- 5房市 in a lighter stroke; 加拿大 in the red bar.
02The season
Five talks
on one red line.
The overview came in two sizes: square for social feeds, tall for phones. Five talks run down one red line — the topic in red, “讲座” (talk) in black — so you find yours at a glance. The original’s right half held a stock photo of an auditorium and a QR code; here it carries the series’ own line instead: “聊点东西，交个朋友？” — come for a chat, leave with a friend.
- 地产知识讲座
- 地产税务讲座
- 地产法律讲座
- 地产贷款讲座
- 地产个人品牌讲座
加拿大 · 房地产知识讲座分享汇
每周三、四线下 · 每周五线上
聊点东西，
交个朋友？
分享知识，分享生活，分享快乐
聊点
地产讲座
- 地产知识讲座每周三 下午 4:00–5:00
- 地产税务讲座每周三 下午 4:00–5:00
- 地产法律讲座每周三 下午 4:00–5:00
- 地产贷款讲座每周三 下午 4:00–5:00
- 地产个人品牌讲座每周三 下午 4:00–5:00
说明：欢迎参加地产知识讲座，内容均免费。请提前两天报名。
03One poster a talk
One poster a talk,
one character each.
The single-talk posters share one structure: a red title tab, the time, who leads it. Each original leaned on a stock photo — coins, a handshake, a gavel. We replaced the photo with one character for the topic, as large as the panel allows, white on black, with a red square at its foot that picks up the four dots of the mark.
地产讲座每周三
地产税务讲座
每周三 下午 4:00–5:00
注册会计师主讲
免费 · 请提前两天报名
地产讲座每周三
地产贷款讲座
每周三 下午 4:00–5:00
银行贷款专员主讲
免费 · 请提前两天报名
地产讲座每周三
地产法律讲座
每周三 下午 4:00–5:00
律师主讲
免费 · 请提前两天报名
地产讲座每周三
地产个人品牌讲座
每周三 下午 4:00–5:00
品牌设计师主讲
免费 · 请提前两天报名
The tax talkFive questions on its poster
- 01如何计算购买新房时支付的 HST？How is the HST on a new home worked out?
- 02海外买家退税被拒，常见原因是什么？Why are overseas buyers’ rebates most often refused?
- 03自住房部分出租，如何保持免税？Renting out part of your home — how does it stay tax-free?
- 04如何最大化抵扣出租房的费用？How do you claim the most against a rental’s costs?
- 05非税务居民的租金收入如何申报？How do non-residents report rental income?
聊点东西，
交个朋友？