HORN LAKE RESORT / A NEW VISUAL EDITION
A quieter rhythm.

From the outline of an antler to the space on a page. Horn Lake Resort’s original identity finds a quieter rhythm in forest green, soft moss and warm paper tones.
- Original bilingual signatures
- Deer vector preparation
- Natural palette & digital colour
- Bilingual theme & posters
- Welcome note & card pair
- Six-page visual edition
A familiar outline. A natural presence.
The deer, English name and Chinese signature remain complete. Clear outlines and the original contrast in lettering give the identity a distinct presence in a new natural palette.

Three words. A slower rhythm.
The original Retreat, Regain and Restore words become the starting point for spacious serif typography. Natural colour and open space give them a more relaxed expression.

A quieter welcome. Close at hand.
From a folio cover and welcome note to two equal-size card faces, complete signatures, warm paper tones and restrained gold create a consistent expression at every scale.
Room to breathe. On every page.
Six pages connect the original signatures, new palette, posters and paper studies in one considered visual account.
Download visual editionPDF / 6 pages ↓