GINA ZHENG / REAL ESTATE
Gina Zheng — A new chapter. A clear direction.
Gina’s original fighter-jet identity is unmistakably personal. We retained the complete emblem and gave the name a clearer voice. Open typography and a restrained gold-and-charcoal palette carry that character into each new application.
- Identity refinement
- Colour and typography
- Stationery family
- Bilingual posters
- Spatial identity concept
- Six-page brand notes
Recognised at a glance. Remembered by name.
The jet, G and INA come directly from the original vector emblem. The new hierarchy gives Gina Zheng’s name its own clear presence. Gold and charcoal retain the original character; paper and mist bring a lighter setting to the applications.
A small card. A lasting impression.
Folder and brand cards share a signature, fine rules and considered spacing. Name-led and emblem-led layouts create different reading rhythms while keeping a consistent character across light and dark.
Your next chapter.
Open serif type gives the English poster a calm voice, while the Chinese statement looks towards home. Fine directional curves add a gentle sense of movement to the supporting graphic language.
Clarity, page after page.
Blank notes, an envelope and a supporting graphic carry the complete emblem and typographic order into everyday stationery. Generous space leaves room for what comes next.
One signature. A complete expression.
Six pages connect the brand statement, identity hierarchy, palette and typography, bringing the same clarity to different formats and settings.
Download brand notesPDF / 6 pages ↓