Day of Design
← All workFIVE STAR POOLS / 五星泳池

One star. Room for blue.

Pool identity / Original symbol, fresh perspective

Original Five Star Pools symbol in a new teal bilingual key visual
Portrait Five Star Pools key visual with the complete original star symbol
Original star symbol / Independent 2026 visual refinement and application concepts
01 / START WITH A STAR

The original mark integrates the number five into a star, with diagonal cuts creating its distinctive silhouette. The idea is already clear. This refinement preserves that character and adds open space, a fuller range of blues and newly arranged bilingual typography to connect name and symbol.

  • Original vector recovery
  • Bilingual typography and palette
  • Campaign and ripple graphics
  • Brochure cover and selected guide pages
02 / THE NAME, IN A SYMBOL

A five. A star. One distinctive mark.

The original artwork sets out a simple idea: five plus star. Its points, cuts and proportions remain intact, preserving the same silhouette at different scales and in reversed colour.

Original logo concept diagram: the number 5 plus a star creates the Five Star Pools symbol

Original logo concept diagram: the number 5 plus a star creates the Five Star Pools symbol

03 / ROOM FOR BLUE

A fresh blue. Room to breathe.

Teal leads the identity, deep-water blue carries the type and pale blue opens up a lighter register. Clear bilingual hierarchy and a new ripple motif give the applications a calm rhythm.

Original symbol, new bilingual typography and pool-blue, deep-water and light-blue palette

Original symbol, new bilingual typography and pool-blue, deep-water and light-blue palette

Landscape Room for blue campaign concept with a new ripple graphic

Landscape Room for blue campaign concept with a new ripple graphic

Portrait Room for blue campaign artwork composed for mobile viewing

Portrait Room for blue campaign artwork composed for mobile viewing

04 / FROM SCREEN TO PAPER

The same star. A tangible expression.

The brochure cover keeps the complete mark, name and theme in focus. Warm paper white brings the teal symbol forward, while the poolside material concept explores the cooler mood of the identity.

AI-generated material concept of the Five Star Pools brochure cover beside pool water

AI-generated material concept of the Five Star Pools brochure cover beside pool water

Brochure-cover material concept / AI-generated scene, not a real project photograph

COVER ARTWORK

Let the symbol lead.

The 3:4 cover gives the complete star the lead, with a clear place for both languages. Native artwork preserves the precise geometry; the material image illustrates the proposed application.

Five Star Pools 3:4 brochure-cover concept with Room for blue theme

Five Star Pools 3:4 brochure-cover concept with Room for blue theme

05 / CONSISTENCY ACROSS APPLICATIONS

A complete symbol. A clear expression.

Selected guide pages bring together the complete star, blue-and-white contrast and bilingual hierarchy, establishing principles for consistent future applications.

Selected Five Star Pools guide spread: symbol, palette and bilingual hierarchy

Selected Five Star Pools guide spread: symbol, palette and bilingual hierarchy

Identity guide left page: one star, room for blue

Identity guide left page: one star, room for blue

Identity guide right page: complete symbol, colour contrast and bilingual hierarchy

Identity guide right page: complete symbol, colour contrast and bilingual hierarchy

FIVE STAR POOLS / ROOM FOR BLUE.

The original symbol and number-five-plus-star concept come from page 18 of the 2018 DOD logo.pdf portfolio; final adoption is unconfirmed. The primary symbol retains its exact vector outline. Bilingual typography, palette, theme copy, ripple graphics, brochure cover and guide excerpts are independent 2026 refinements and application concepts. The poolside brochure is an AI-generated material mockup, not a real pool project, printed item or approved rollout. The source portrait photograph and old mockup are not reused. Cover and guide excerpts are shown, not a complete brochure or brand manual.