A new point of view.
IDENTITY · TRAVEL STATIONERY · A NEW PERSPECTIVE
The original symbol brings an A, an aircraft and sweeping arcs together in a natural sense of direction. We retain the full geometry, anchor it in navy, add bright blue and ice white, and extend the identity into the notes that accompany a journey.
- Original symbol recovery
- New typography and palette
- Journey notes and paper mockup
- Personal packing list
- Brand poster
The next chapter starts here.
A curve between two points echoes the movement of the symbol. The writing page leaves space for where, when and what to discover, keeping both plans and possibilities open.
Journey-notes cover and writing page / Flat design concepts
A little order. More room to explore.
A three-column list separates everyday essentials, things for the journey and personal additions. The identity becomes part of a useful ritual before departure.
Personal packing list / Flat concept with illustrative note prompts
See the world from a new angle.
A bright-blue poster brings symbol, curve and points together in a direct invitation to see something new.