5i5j UniversityLecture posters · September 2022
Class is
in session.
- Chapter 1New to Real Estate
- Chapter 2Building Your Business
- Chapter 3-1Current Pre-con Projects Learning
- Chapter 3-2Foundation of Sales
- Chapter 3-3Foundation of Real Estate Related Services
- Chapter 4Foundation of Marketing
Custom home design & construction common pitfalls
06 SEP 2022 — 8:30
Online lecture · Zoom
- Chapter 1New to Real Estate
- Chapter 2Building Your Business
- Chapter 3-1Current Pre-con Projects Learning
- Chapter 3-2Foundation of Sales
- Chapter 3-3Foundation of Real Estate Related Services
- Chapter 4Foundation of Marketing
Custom home design & construction common pitfalls
06 SEP 2022 — 8:30
Online lecture · Zoom
- Chapter 1New to Real Estate
- Chapter 2Building Your Business
- Chapter 3-1Current Pre-con Projects Learning
- Chapter 3-2Foundation of Sales
- Chapter 3-3Foundation of Real Estate Related Services
- Chapter 4Foundation of Marketing
Custom home design & construction common pitfalls
06 SEP 2022 — 8:30
Online lecture · Zoom
Custom home design & construction common pitfalls
06 SEP 2022 — 8:30
00The project
- Client
- 5i5j Realty
- Programme
- 5i5j University
- Lecture
- 6 September 2022 · online
- Year
- 2022
5i5j Realty runs an in-house school for its agents, 5i5j University, with a curriculum that runs from a first chapter for newcomers to sales, marketing and pre-construction projects. On 6 September 2022 it held an online lecture on custom home design and construction — and the common pitfalls along the way — with two guest speakers. We designed the posters that announced it: four tall editions for sharing on phones and a square one, all in the brokerage’s own navy and yellow.
- Lecture posters, four tall editions
- Square poster
- Curriculum layout
- Speaker editions
01Mark and colour
A house,
with an i and a j.
The house mark is the brokerage’s own; the file holds it as a single white drawing. We kept it exactly and built the series on three colours taken from the posters: navy for the voice, lemon yellow for what matters on the night, and a signal blue used only as a small square beside the date.
Type, grounds, name plates
Date bar, slash, rules
The square beside the date
02The curriculum
Every poster
carries the whole course.
A lecture on its own is easy to scroll past. So the top of every poster lists the school’s six chapters, from New to Real Estate to Foundation of Marketing, and a single evening reads as part of a programme.
- Chapter 1New to Real Estate
- Chapter 2Building Your Business
- Chapter 3-1Current Pre-con Projects Learning
- Chapter 3-2Foundation of Sales
- Chapter 3-3Foundation of Real Estate Related Services
- Chapter 4Foundation of Marketing
03The poster
Read from the top,
in the order that matters.
Programme, topic, date, speakers, how to join — stacked in that order. The topic, in capitals, is the largest line on the page; the date sits on a yellow bar you can take in at a glance.
- Chapter 1New to Real Estate
- Chapter 2Building Your Business
- Chapter 3-1Current Pre-con Projects Learning
- Chapter 3-2Foundation of Sales
- Chapter 3-3Foundation of Real Estate Related Services
- Chapter 4Foundation of Marketing
Custom home design & construction common pitfalls
06 SEP 2022 — 8:30
Online lecture · Zoom
- 1The programme
The mark, 5i5j University and the six chapters: this evening belongs to a course.
- 2The topic
Set in capitals, the largest type on the poster.
- 3The date
Date and time on the yellow bar, with the signal-blue square beside it.
- 4The speakers
Navy name plates cut by a yellow slash. The original placed the speakers’ photographs here; they are not used on this page.
- 5How to join
An online lecture. The meeting ID and password QR code of the original are left out.
04Speakers
Two speakers,
a poster each.
Each speaker had an edition of their own to share with their circle: the name on a navy plate, cut by the yellow slash. The originals carried their portraits and short biographies; here they are re-set without them.
- Chapter 1New to Real Estate
- Chapter 2Building Your Business
- Chapter 3-1Current Pre-con Projects Learning
- Chapter 3-2Foundation of Sales
- Chapter 3-3Foundation of Real Estate Related Services
- Chapter 4Foundation of Marketing
Custom home design & construction common pitfalls
06 SEP 2022 — 8:30
Online lecture · Zoom
- Chapter 1New to Real Estate
- Chapter 2Building Your Business
- Chapter 3-1Current Pre-con Projects Learning
- Chapter 3-2Foundation of Sales
- Chapter 3-3Foundation of Real Estate Related Services
- Chapter 4Foundation of Marketing
Custom home design & construction common pitfalls
06 SEP 2022 — 8:30
Online lecture · Zoom
05Square
The same night,
in a square.
For feeds that crop to a square, the poster turns over: navy ground and white type, the date bar and both speakers in one frame, closed by a band of yellow.
Custom home design & construction common pitfalls
06 SEP 2022 — 8:30